Justin Laidlaw

Mulitmedia Producer & Storyteller

I was born and raised in Durham, North Carolina.

On Dec. 9, 2017, after a 10-year journey through post-secondary school, I received my bachelor's degree in mass communications from North Carolina Central University with a concentration in journalism.

While at NCCU from 2014-2017, I focused on developing skills as a writer, photographer, and multimedia producer. At the same time, I served as the Communications & Media Director at RUNAWAY, North Carolina's premier apparel and lifestyle brand, and learned a myriad of skills including brand strategy, e-commerce management, marketing strategy, public relations, and more. In four years, the company grew from a hobby into a half-a-million dollar business with no outside investment (minus a successful Kickstarter campaign to supplement costs for our flagship store).

Since 2013, I've also been a member of the American Underground, a startup incubator sponsored by Google for Startups. During this time, our team at Runaway was accepted into the Startup Stampede, a two-month business accelerator that works with companies on brand development, marketing strategy, and website development.

In addition to my work at Runaway, I served as a managing editor at Clarion Content and hosted a YouTube show with Durham Mayor Steve Schewel called Town Hall.


It is not the critic who counts;
Not the one who points out how the strong one stumbles,
Or where the doer of deeds could have done them better.
The credit belongs to the ones who are actually in the arena,
Whose faces are marred by dust and sweat and blood;

Who strive valiantly;
Who err, who come short again and again,
Because there is no effort without error and shortcoming;
But who do actually strive to do the deeds;
Who know great enthusiasm, the great devotions;

Who spend themselves in a worthy cause;
Who at the best know in the end the triumph of high achievement,
And who at the worst, if they fail, at least fail while daring greatly,
so that their place shall never be with those cold and timid souls who neither know victory nor defeat.

- Theodore Roosevelt